Creating a website for the first time can be very challenging. You’re embarking on a new mission, and you’ll likely experience some pitfalls along the way. As with everything, you can expect a learning curve, and depending on the platform you use, that learning curve can range from very low...
Once you have a great business idea, a domain, and a website, these are the next steps you need to take to make Google and other search engines easily accessible to your web content and rank them. These are the initial steps that have a big impact on how your website...
If you are not confident to put your landing page to use and want to know if your landing page has met the requirements, ask yourself the following 15 things. If you have enough answers to these questions, your landing page is definitely ready to go. 1. What is your goal...
Being an enterprising entrepreneur of an online business, you will probably go to any lengths to ensure your organization stands out in the marketplace. This is the reason why you keep an open mind when it comes to formulating and executing an effective search engine optimization (SEO) strategy within your...
Building anything from scratch takes time and is a hard work. A content marketing campaign is no different. And whether you realize it or not, content marketing is truly the backbone of SEO. These two digital marketing components go hand in hand, and it is nearly impossible to have one...
This article is intended to introduce to people about an aspect that has not been paid enough attention to – Optimizing for the mobile version of the website. The optimization here is not just about technical refinements or mobile SEO to increase rankings but also about improving user experience and increasing...
Any business would need SEO to drive more traffic to sites. You have to create the right SEO strategies and implement it correctly to enjoy the type of results you want. The strategies revolve around increasing the visibility of the website and driving more traffic to it. For driving more...
Whether you operate an e-commerce business or the local museum’s official PR webpage, your site cannot expect to get anywhere without designer-copywriter existing on the same page. This article highlights 5 essential ways to optimize this partnership. Remember, you have both in-house and outsourced elements at play here. Designer and...
If you have hundreds of targeted keywords, optimizing each article for a keyword will not make much sense. This is not only costly and time-consuming, but it can also put you at risk of being punished by Google through the Google Panda algorithm. In this article, you will know when...